KIFARU LEATHER CO.04 / OUR STORY
From a dorm room.
With a bigger idea.
Kifaru began in a dorm room, as a project between family and friends. The idea was to bring a connection to Kenya into something people could wear every day: a belt with character, colour and a story behind it.
We were drawn to Maasai beadwork for its detail and traditional significance. Our aim is to celebrate that heritage through everyday style, and invite people to look beyond the pattern to the culture and history that inspired our project.
Our aim is to make those details part of everyday dressing. A favourite pair of jeans. A plain shirt. One piece that makes the whole outfit feel more like you.
Meet the collection KIFARU
Swahili for rhinocerosTHE NAME. THE CONNECTION.
More than
a symbol.
Growing up, visits to conservancies—including Ol Pejeta, home to the last northern white rhinos—made conservation personal. Through school, we donated to research programmes and helped raise awareness of poaching and its effects.
Those experiences stayed with us. Kifaru means rhinoceros in Swahili, and our name carries that connection: to Kenya, to those visits, and to wildlife worth protecting.
Our belt names carry that connection too. The Lewa, The Borana, The Solio and The Pejeta take their names from conservancies in Kenya working to protect rhinos and grow their populations. Each name honours the places helping secure a future for these extraordinary animals.
As Kifaru grows, we hope to use this platform to help more people understand the threats facing rhinos and other endangered wildlife. For now, that starts with sharing the story and encouraging people to learn more.
Learn about conservation at Ol Pejeta 
